Audience Appropriate Presentation Aids

What role does the audience play in your choice of presentation aids? How may you choose the appropriate aid for the group you deal with?

The use of presentation aids is a waste of time and resources if you are not familiar with your audience. Taking the time to research and appreciate the audiences demographic and individual characteristics will determine what presentation aids are used and to what extent.

If there is a presentation being given on the benefits of a good education and you are using presentation aids the audience will determine the format of those aids. Presenting to a group of 5th grade students will require more visual or graphic information used including, but not limited to, videos, pictures, or charts. The same information presented to a group of school board administrators will need to be more informative or substantial in its use of statistical charts, power point, or testimonials. The presentation aids are context dependent on the audience being reached.