For shoppers who make their purchases online they have certain expectations of what they want in the terms of prices and shipping speed. Due to the reduced overhead of organizations who do business online customers have an expectation of that reduction being past on in savings to them. Many times it can be found that an organization which does business in both brick and mortar locations as well as online will have lower prices through the online purchase. This is an incentive for the online purchaser and also contributes to the convenience of not having to leave home to shop.
In regards to shipping online customers expect to receive their purchases in a timely and efficient manner. Many office supply stores ship next day because they have stores around the country and can easily deliver anywhere at a moments notice. This convenience for businesses makes it worthwhile for them to do business online.
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