Church Marketing

In my experience I would venture that others have not taken the initiative to develop similar strategies because at their core they do not agree. They may profess to and their vision/mission may say they agree but at their core they truly don't want everyone to feel welcome. Having others come into their church or ministry who are not like them threatens the safety and security of the group for them and their families. Too many churches also feel that it is not necessary for them to market themselves to people because if people want to be there they will come.

I commend the church in those videos for not only taking the initiative to develop and follow through on a marketing strategy but for stepping out in an area that pushes the boundaries of what is acceptable and recommended within church leadership strategies.